A premium dog bed brand, FUZI, faced challenges with overspending on PPC campaigns, non-optimized listings, and low brand visibility on Amazon. Partnering with SpectrumBPO, FUZI underwent a comprehensive transformation. SpectrumBPO optimized product listings using tools like Helium 10 and Jungle Scout, enhancing titles, descriptions, and images. They implemented targeted PPC strategies, reducing ACOS by 42%, and developed engaging A+ Content and infographics to boost customer engagement. As a result, FUZI experienced a 110.9% increase in weekly sales, solidifying its position in the luxury pet market
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